Ecommerce Web 
CMS Web
Web App
Mobile App
Main platform
Technology
White Label 
Offshore
Hire developers
Singapore is one of the most dynamic and vibrant markets for eCommerce in Southeast Asia. With a high internet penetration rate, a tech-savvy population, and a strong economy, Singapore offers a great opportunity for online businesses to thrive and grow. But who are the best eCommerce companies in Singapore? What are their winning strategies and competitive advantages? How do they cater to the needs and preferences of the Singaporean consumers?
In this article, we will answer these questions and more by ranking the top 10 best eCommerce companies in Singapore in 2024. Let’s dive in!
Shopee also leverages its strong social media presence and influencer marketing to engage and attract customers. Shopee boasts more than 1.5 million followers on Instagram and exceeds 2.4 million likes on Facebook. Shopee also collaborates with celebrities and influencers, such as Cristiano Ronaldo, Blackpink, and local stars, to promote its brand and products.
Shopee is not only the best eCommerce company in Singapore, but also one of the fastest-growing eCommerce platforms in Southeast Asia. Shopee operates in seven countries: Singapore, Malaysia, Indonesia, Thailand, Vietnam, the Philippines, and Taiwan. Shopee aims to become the leading online shopping destination in the region and beyond.
Lazada also leverages its partnership with Alibaba, the Chinese e-commerce giant, to enhance its product selection, technology, and logistics. Lazada, acquired by the Alibaba Group in 2016 for $2 billion, operates as a subsidiary of Alibaba. Lazada benefits from Alibaba’s expertise, resources, and network, which enable it to offer more products, better prices, and faster delivery.
Lazada is not only a strong eCommerce player in Singapore, but also a dominant force in Southeast Asia. Lazada operates in six countries: Singapore, Malaysia, Indonesia, Thailand, Vietnam, and the Philippines. Lazada aims to become the ultimate online shopping destination in the region and empower millions of customers and sellers.
Amazon also leverages its Prime membership program, which offers exclusive benefits and perks to its members. Amazon Prime members enjoy free and unlimited delivery, access to Prime Video and Prime Music, early access to deals, and more. In Singapore, Amazon Prime is priced at S$2.99 per month or S$29.90 per year.
Amazon is not only a leading eCommerce company in Singapore, but also a global phenomenon that has revolutionized online shopping. Amazon operates in over 15 countries and regions, including the US, Canada, UK, Germany, France, Japan, India, and Australia. Amazon aims to become the most customer-centric company in the world and offer everything that customers want online.
Qoo10 also leverages its strong community and social media presence to engage and attract customers. Qoo10 boasts a substantial social media presence with more than 1.2 million followers on Instagram and over 1.1 million likes on Facebook. Qoo10 also encourages customers to share their reviews, ratings, and photos on its platform and social media.
Qoo10 is not only a successful eCommerce company in Singapore, but also a growing eCommerce platform in Asia. Qoo10 operates in five countries: Singapore, Malaysia, Indonesia, China, and Japan. Qoo10 aims to become the best online shopping mall in Asia and offer a variety of products and services to its customers.
Zalora’s winning strategy is to provide a stylish and trendy shopping experience for its customers. Zalora offers features such as free and fast delivery, easy returns, cash on delivery, and customer service. Zalora also offers its own fashion labels, such as Zalora Basics, Zalora Collection, and Zalora Premium.
Zalora is not only a top eCommerce company in Singapore, but also a prominent eCommerce player in Southeast Asia. Zalora operates in six countries: Singapore, Malaysia, Indonesia, Thailand, Vietnam, and the Philippines. Zalora aims to become the ultimate online fashion destination in the region and inspire its customers to express their style.
Carousell’s winning strategy is to provide a simple and convenient shopping experience for its users. Carousell offers features such as chat, offer, and feedback. Carousell also offers its own payment service, CarouPay, which allows users to pay securely and easily.
Carousell is not only a successful eCommerce company in Singapore, but also a fast-growing eCommerce platform in Asia. Carousell operates in seven countries: Singapore, Malaysia, Indonesia, Taiwan, Hong Kong, the Philippines, and Australia. Carousell aims to become the world’s leading classifieds platform and empower millions of people to sell and buy online.
EZbuy’s winning strategy is to provide a low-cost and high-quality shopping experience for its customers. EZbuy offers features such as free shipping, free agent fee, and free insurance. EZbuy also offers its own global sourcing service, which allows customers to buy products from China, Korea, Taiwan, and the US.
EZbuy is not only a top eCommerce company in Singapore, but also a popular eCommerce platform in Southeast Asia. EZbuy operates in five countries: Singapore, Malaysia, Indonesia, Thailand, and the Philippines. EZbuy aims to become the best online shopping platform in the region and offer the best value and service to its customers.
RedMart is not only a top eCommerce company in Singapore, but also a part of Lazada Group, which is owned by Alibaba. RedMart also benefits from Lazada’s and Alibaba’s technology, logistics, and network, which enable it to offer more products, better prices, and faster delivery.
RedMart is not only a top eCommerce company in Singapore, but also a part of Lazada Group, which is owned by Alibaba. RedMart also benefits from Lazada’s and Alibaba’s technology, logistics, and network, which enable it to offer more products, better prices, and faster delivery.
Zilingo’s winning strategy is to provide a diverse and inclusive shopping experience for its customers. Zilingo offers features such as free shipping, cash on delivery, and customer service. Zilingo also offers a wide range of fashion products, from local and international brands, to indie and ethical labels.
Zilingo is not only a successful eCommerce company in Singapore, but also a social and environmental eCommerce platform in Asia. Zilingo aims to empower small and medium-sized businesses, promote fair trade and sustainability, and celebrate diversity and creativity.
iHerb’s winning strategy is to provide a high-quality and low-cost shopping experience for its customers. iHerb offers features such as free and fast delivery, easy returns, customer reviews, and rewards. iHerb also offers its own quality assurance program, which ensures that its products are authentic, fresh, and safe.
iHerb is not only a top eCommerce company in Singapore, but also a global eCommerce player that has customers in over 150 countries. iHerb aims to provide the best value and service for natural products and enhance the health and wellness of its customers.
Overview
Buying and selling stuff online is called ecommerce. It uses internet, phones, and digital platforms. Ecommerce has types like online shops, markets, auctions, and business deals. It’s good because it’s easy, saves money, reaches everywhere, and can be personalized. But there are issues like safety, privacy, trust, delivery, and service. Ecommerce is growing fast and changes with things like social media, mobile shopping, AI, and sustainability.Top 10 Best eCommerce Companies in Singapore
1. Shopee
Shopee dominates the eCommerce scene in Singapore, boasting more than 15 million monthly website visits. Shopee is a mobile-centric online marketplace that offers a wide range of products and services, from fashion, electronics, beauty, to groceries, gaming, and travel. Shopee’s winning strategy is to provide a seamless and enjoyable shopping experience for both buyers and sellers. Shopee offers features such as free shipping, cash on delivery, live chat, flash deals, and Shopee Coins, which are loyalty points that can be redeemed for discounts and rewards.
Shopee also leverages its strong social media presence and influencer marketing to engage and attract customers. Shopee boasts more than 1.5 million followers on Instagram and exceeds 2.4 million likes on Facebook. Shopee also collaborates with celebrities and influencers, such as Cristiano Ronaldo, Blackpink, and local stars, to promote its brand and products.
Shopee is not only the best eCommerce company in Singapore, but also one of the fastest-growing eCommerce platforms in Southeast Asia. Shopee operates in seven countries: Singapore, Malaysia, Indonesia, Thailand, Vietnam, the Philippines, and Taiwan. Shopee aims to become the leading online shopping destination in the region and beyond.
2. Lazada
Lazada ranks as the second most frequented eCommerce platform in Singapore, attracting approximately 7.2 million monthly website visits. Lazada is a leading online shopping platform that offers a variety of products, from electronics, fashion, home and living, to health and beauty, groceries, and more. Lazada’s winning strategy is to provide a reliable and convenient shopping experience for its customers. Lazada offers features such as fast and free delivery, easy returns, secure payment, and customer service. Lazada also offers its own payment gateway, Lazada Wallet, which allows customers to pay with ease and enjoy cashback and rewards.
Lazada also leverages its partnership with Alibaba, the Chinese e-commerce giant, to enhance its product selection, technology, and logistics. Lazada, acquired by the Alibaba Group in 2016 for $2 billion, operates as a subsidiary of Alibaba. Lazada benefits from Alibaba’s expertise, resources, and network, which enable it to offer more products, better prices, and faster delivery.
Lazada is not only a strong eCommerce player in Singapore, but also a dominant force in Southeast Asia. Lazada operates in six countries: Singapore, Malaysia, Indonesia, Thailand, Vietnam, and the Philippines. Lazada aims to become the ultimate online shopping destination in the region and empower millions of customers and sellers.
3. Amazon
Amazon ranks as the third most frequented eCommerce platform in Singapore, attracting approximately 4.9 million monthly website visits. Amazon is a global online retail giant that offers a vast selection of products, from books, music, movies, to electronics, clothing, toys, and more. Amazon’s winning strategy is to provide a customer-centric and innovative shopping experience for its customers. Amazon offers features such as free and fast delivery, easy returns, customer reviews, and recommendations. Amazon also offers its own products and services, such as Kindle, Echo, Fire TV, Prime Video, and Prime Music.
Amazon also leverages its Prime membership program, which offers exclusive benefits and perks to its members. Amazon Prime members enjoy free and unlimited delivery, access to Prime Video and Prime Music, early access to deals, and more. In Singapore, Amazon Prime is priced at S$2.99 per month or S$29.90 per year.
Amazon is not only a leading eCommerce company in Singapore, but also a global phenomenon that has revolutionized online shopping. Amazon operates in over 15 countries and regions, including the US, Canada, UK, Germany, France, Japan, India, and Australia. Amazon aims to become the most customer-centric company in the world and offer everything that customers want online.
4. Qoo10
Qoo10 ranks as the fourth most frequented eCommerce platform in Singapore, drawing approximately 4.8 million monthly website visits. Qoo10 is a popular online marketplace that offers a wide range of products and services, from electronics, fashion, beauty, to food, travel, and entertainment. Qoo10’s winning strategy is to provide a fun and rewarding shopping experience for its customers. Qoo10 offers features such as daily deals, auctions, group buys, and coupons. Qoo10 also offers its own loyalty program, Qoo10 Points, which can be earned and used for discounts and rewards.
Qoo10 also leverages its strong community and social media presence to engage and attract customers. Qoo10 boasts a substantial social media presence with more than 1.2 million followers on Instagram and over 1.1 million likes on Facebook. Qoo10 also encourages customers to share their reviews, ratings, and photos on its platform and social media.
Qoo10 is not only a successful eCommerce company in Singapore, but also a growing eCommerce platform in Asia. Qoo10 operates in five countries: Singapore, Malaysia, Indonesia, China, and Japan. Qoo10 aims to become the best online shopping mall in Asia and offer a variety of products and services to its customers.
5. Zalora
Zalora ranks as the fifth most frequented eCommerce platform in Singapore, attracting approximately 1.9 million monthly website visits. Zalora is a leading online fashion retailer that offers a wide range of clothing, shoes, accessories, and beauty products for men and women.
Zalora’s winning strategy is to provide a stylish and trendy shopping experience for its customers. Zalora offers features such as free and fast delivery, easy returns, cash on delivery, and customer service. Zalora also offers its own fashion labels, such as Zalora Basics, Zalora Collection, and Zalora Premium.
Zalora is not only a top eCommerce company in Singapore, but also a prominent eCommerce player in Southeast Asia. Zalora operates in six countries: Singapore, Malaysia, Indonesia, Thailand, Vietnam, and the Philippines. Zalora aims to become the ultimate online fashion destination in the region and inspire its customers to express their style.
6. Carousell
Carousell ranks as the sixth most frequented eCommerce platform in Singapore, attracting approximately 1.8 million monthly web visits. Carousell is a popular online marketplace that allows users to buy and sell new and pre-loved items, such as clothing, electronics, furniture, books, and more.
Carousell’s winning strategy is to provide a simple and convenient shopping experience for its users. Carousell offers features such as chat, offer, and feedback. Carousell also offers its own payment service, CarouPay, which allows users to pay securely and easily.
Carousell is not only a successful eCommerce company in Singapore, but also a fast-growing eCommerce platform in Asia. Carousell operates in seven countries: Singapore, Malaysia, Indonesia, Taiwan, Hong Kong, the Philippines, and Australia. Carousell aims to become the world’s leading classifieds platform and empower millions of people to sell and buy online.
7. EZbuy
EZbuy ranks as the seventh most frequented eCommerce platform in Singapore, attracting approximately 1.4 million monthly website visits. EZbuy is a leading online shopping platform that offers a variety of products, such as fashion, home and living, electronics, health and beauty, and more.
EZbuy’s winning strategy is to provide a low-cost and high-quality shopping experience for its customers. EZbuy offers features such as free shipping, free agent fee, and free insurance. EZbuy also offers its own global sourcing service, which allows customers to buy products from China, Korea, Taiwan, and the US.
EZbuy is not only a top eCommerce company in Singapore, but also a popular eCommerce platform in Southeast Asia. EZbuy operates in five countries: Singapore, Malaysia, Indonesia, Thailand, and the Philippines. EZbuy aims to become the best online shopping platform in the region and offer the best value and service to its customers.
8. RedMart
RedMart ranks as the eighth most frequented eCommerce platform in Singapore, receiving approximately 1.3 million monthly website visits. RedMart is a leading online grocery retailer that offers a wide range of products, such as fresh produce, meat and seafood, dairy and eggs, beverages, snacks, and more. RedMart’s winning strategy is to provide a convenient and affordable shopping experience for its customers. RedMart offers features such as free delivery, same-day delivery, live updates, and customer service. RedMart also offers its own private labels, such as RedMart Label and RedMart Fresh.
RedMart is not only a top eCommerce company in Singapore, but also a part of Lazada Group, which is owned by Alibaba. RedMart also benefits from Lazada’s and Alibaba’s technology, logistics, and network, which enable it to offer more products, better prices, and faster delivery.
RedMart is not only a top eCommerce company in Singapore, but also a part of Lazada Group, which is owned by Alibaba. RedMart also benefits from Lazada’s and Alibaba’s technology, logistics, and network, which enable it to offer more products, better prices, and faster delivery.
9. Zilingo
Zilingo is the ninth most visited eCommerce website in Singapore, with about 1.2 million monthly web visits. Zilingo is a unique online fashion platform that connects buyers and sellers across Asia, from Singapore, Indonesia, Thailand, to India, Bangladesh, and Cambodia.
Zilingo’s winning strategy is to provide a diverse and inclusive shopping experience for its customers. Zilingo offers features such as free shipping, cash on delivery, and customer service. Zilingo also offers a wide range of fashion products, from local and international brands, to indie and ethical labels.
Zilingo is not only a successful eCommerce company in Singapore, but also a social and environmental eCommerce platform in Asia. Zilingo aims to empower small and medium-sized businesses, promote fair trade and sustainability, and celebrate diversity and creativity.
10. iHerb
iHerb is the tenth most visited eCommerce website in Singapore, with about 1.1 million monthly web visits. iHerb is a leading online health and wellness retailer that offers a variety of products, such as vitamins, supplements, herbs, beauty, and more.
iHerb’s winning strategy is to provide a high-quality and low-cost shopping experience for its customers. iHerb offers features such as free and fast delivery, easy returns, customer reviews, and rewards. iHerb also offers its own quality assurance program, which ensures that its products are authentic, fresh, and safe.
iHerb is not only a top eCommerce company in Singapore, but also a global eCommerce player that has customers in over 150 countries. iHerb aims to provide the best value and service for natural products and enhance the health and wellness of its customers.